Navigating Personalization, Technology, and Ethics in Marketing
When 73% of consumers expect a personalized experience with your brand, what is your organization doing to meet those expectations?
When 73% of consumers expect a personalized experience with your brand, what is your organization doing to meet those expectations?
Email is still a viable marketing strategy, but doing it incorrectly could result in major brand consequences. Here’s why.
Conversational marketing allows your organization to engage with its customer base while gathering insights into their wants and needs.
As technology continues to evolve, the media landscape has been experiencing a paradigm shift. Artificial intelligence (AI) has become increasingly important in various industries, and journalism is no exception. From enhancing the efficiency of news production to combating misinformation, AI is transforming the way newsrooms operate.
9 articles