While this reinstatement means that publishers, brands, and creators can continue engaging with audiences on TikTok, the platform’s long-term future remains uncertain.
Whether you’re stepping into a new leadership role, launching a big initiative or guiding your organization through a major shift, managing change effectively is one of your most important responsibilities. It’s also one of the biggest challenges.
As the digital landscape continues to evolve, proactive management of social media crises is essential for safeguarding brand integrity and maintaining customer trust.
Embracing technology has enabled organizations to reach a broader audience, foster deeper donor relationships, and streamline their fundraising efforts.
The key is to have a compelling brand story with key messages you'd like to share. Once you know that, you can repurpose your content — especially your top-performing posts — and make it shine on each unique platform.
Sustainability practices apply to more than products, too. It's important to be eco-friendly and socially conscious in one's marketing and operations as well.
