With its recent surge in popularity and unique approach to content distribution, the platform is attracting major news outlets and reshaping how media organizations connect with their audiences.
While major players like OpenAI's ChatGPT and Google's Gemini chose to sit out election coverage, Perplexity took a calculated risk that paid off handsomely.
As people start to pull back from their screens, marketers must now face the challenge of keeping engagement high in an environment where users are tuning out.
With its recent surge in popularity and unique approach to content distribution, the platform is attracting major news outlets and reshaping how media organizations connect with their audiences.
While major players like OpenAI's ChatGPT and Google's Gemini chose to sit out election coverage, Perplexity took a calculated risk that paid off handsomely.
With the constant influx of emails, Zoom calls, project updates, as well as various other daily tasks, how can marketers ensure they are focusing on what truly matters?
A recent study by BrightEdge has reported the number of AI-generated search engine results has dropped in recent weeks, which is a plus for many. So why is Google saying they don’t agree?
This isn't just another side dish in the media buffet—it's a bold main course in The Guardian's strategy to stay relevant and solvent in an era where news is abundant and profits are scarce.
Events this week have caused many people to flock to the internet and social media platforms for all things related to politics - whether that is receiving news or sharing their opinions.
Meta's Threads hits a milestone, but creators remain skeptical. Dive into our analysis of the platform's first year, featuring insights from industry experts and key stats you need to know.
Rather than focusing on a single, universal AI, the company envisions multiple versions of AI tailored to reflect the various interests and personalities of their users.
