The Zero-Click Challenge: Adapting Content for an AI-Driven Search Era
In the age of AI-driven zero-click searches, success is no longer measured by clicks but by visibility, brand recognition, and the ability to influence without a visit.
The Zero-Click Challenge: Adapting Content for an AI-Driven Search Era
In the age of AI-driven zero-click searches, success is no longer measured by clicks but by visibility, brand recognition, and the ability to influence without a visit.
How Creatives Are Using AI Tools Like ChatGPT and Midjourney to Work Smarter
The arrival of AI tools like ChatGPT, Midjourney, Runway, and Adobe Firefly has stirred excitement, anxiety, and endless speculation. Will machines replace writers, designers, and artists? Or is something else happening entirely?
You Don't Need a Designer—Just a Good Framework
You don't need a designer, just the right layout. These five simple frameworks help you create clean, engaging social posts using tools like Canva or Adobe Express.
Why Does It Feel Like Social Media Is Dying?
Once a unified space for mass communication, social media has splintered into niche communities and personalized experiences, reshaping how users engage and how brands must respond.
Nextdoor’s App Redesign Blends News and Neighborhood Updates
The 14-year-old company is moving beyond its message-board roots of lost pet notices and yard sale posts.
ChatGPT Referrals to News Sites Are Growing, But Not Enough to Offset Search Declines
Referrals from ChatGPT are surging, but they’re no silver bullet for news publishers watching their search traffic collapse. In
Micro-Content is King: How Newsrooms Can Win in a TikTok-Scroll World
There’s no doubt that in today’s media universe, grabbing someone's attention can turn into a scarce