With its recent surge in popularity and unique approach to content distribution, the platform is attracting major news outlets and reshaping how media organizations connect with their audiences.
While major players like OpenAI's ChatGPT and Google's Gemini chose to sit out election coverage, Perplexity took a calculated risk that paid off handsomely.
As people start to pull back from their screens, marketers must now face the challenge of keeping engagement high in an environment where users are tuning out.
Google has been recently criticized for its arguable lack of moderation when it comes to AI-generated spam. But that could be changing soon, as the massive tech giant has announced that it has joined the Coalition for Content Provenance and Authenticity
The current generation of teens and young adults are faced with more immediate information and news than ever before. As such, cutting through the noise and appealing to them directly is important
Photo-sharing app BeReal, which rose to prominence during the 2020 COVID-19 pandemic, recently announced expansion plans that position it as a potential competitor for similar networks like Instagram
