Music has the power to shift and sway how we feel. Songs are closely tied to emotions — music can make
Is There a Balancing Act Between Delivering a Personalized Customer Experience and Maintaining Consumer Privacy?
A security breach can tarnish your brand image. Preserve your reputation by handling large amounts of data safely and ethically.
Global and local marketing strategies are often viewed as being in opposition to each other. It’s time to shift that mindset and see the bigger picture of how to merge the two for the benefit of your brand image.
Airtable is a powerful cloud-based program for home or office. With a user-friendly interface, key features designed to improve connectivity within the workplace, and the ability to link to tools your business is already using, Airtable could be the answer to your disjointed workplace.
A few of the key designs of 2024 promise to include a revival of hand-drawn and organic designs offering unique perspectives, augmented reality, three dimensional graphics, and geometric shapes.
Micro-moments are not a new concept. Google coined the phrase in 2015. Since then their potential to impact your branding has not diminished.
The future of omnichannel marketing is an emphasis on personalization, immersion, and flexibility, no matter where the interaction begins.
When 73% of consumers expect a personalized experience with your brand, what is your organization doing to meet those expectations?
Conversational Marketing is on the Rise. Take Advantage of AI and Propel Your Customer Service to the Next Level.
Conversational marketing allows your organization to engage with its customer base while gathering insights into their wants and needs.
The market for influencer marketing has more than doubled since 2019. If your business is still wondering whether this is just a passing phase or perhaps something more, read on to determine if this approach is right for you and which future trends are on the horizon.
If the idea of incorporating interactive content into your marketing seems intimidating, keep it simple and take advantage of templates, free trials, and tutorials to help guide you through any unknowns.
You’ve followed the advice about using storytelling techniques and trendy content for short-form video when marketing a new product or service; but how do you keep viewers watching till the end?
Knowing what successful news publishers are doing to satisfy subscribers can elevate your customer retention rate.