The Scale Trap
Journalism's obsession with scale was a dead end. The future belongs to newsrooms that measure relationships, not just reach.
Improve Your Local SEO with Google Business Profile
Here's how businesses can maximize the use of Google Business Profile to bolster their digital presence and stay ahead of the curve.
Optimizing Your News Website for Voice Assistants
In 2022, there were around 142 million users of voice assistants in the United States. This revolution has opened new possibilities for news publishers, making it essential to optimize their websites for voice assistants.
This AI-Driven Slack Tool wants to help improve your newsrooms' SEO
"The goal of YESEO is to reduce the time to come up with that relevant headline, the right keywords to use and give you the right information at the right time to help you get your work seen and read."
A Guide to Mentoring Younger Employees in Newsrooms
Remember, today's mentees could be tomorrow's mentors, perpetuating a cycle of learning and growth.
Reinventing Journalism Careers After a Layoff
A layoff is not a commentary on your worth or talent as a journalist. It is, instead, a reflection of an industry in flux.
What You Need to Know About Meta's New Twitter Alternative
Project 92 may not only disrupt the existing social media landscape but also potentially revolutionize the way news publishers operate.
Crafting Constructive Narratives: An Approach to Reporting on Wildfires and Air Quality
Journalism, at its best, is more than a conveyor of information; it's a guide, a clarifier, and a voice of reason. In times of crises like wildfires, this role becomes even more pronounced.
Building Bridges: Proactive Strategies for Engaging Black Audiences in Journalism
The path to engaging Black audiences in journalism is paved with a historical understanding of their relationship with the media.
Content, Context, and Community: The New Three C's in Publishing
Today, the 'Three C's' of publishing have transformed into content, context, and community, creating an interconnected ecosystem that provides an enriched and engaging user experience.
Demystifying Mastodon: Your Essential Glossary
By the end of this guide, you'll be able to toot, boost, and navigate the local and federated timelines like a pro.
A Comprehensive Guide to Getting Publishers Started on Mastodon
As a publisher, it's essential to understand this platform's potential and how to harness it to maximize your reach and engage with your readers.
A Comprehensive Guide to Creating Effective Donation Emails for Nonprofit Newsrooms
Fundraising is a critical facet of operating a nonprofit organization, and in a nonprofit newsroom, securing donations can be the difference between survival and closure.