Social Media Engagement is Moving to DMs
For brands, this change isn’t just a passing trend; it's a fundamental shift in how people engage online.
AI
Explore the latest developments in artificial intelligence and its applications across various industries. Learn how AI is transforming business, technology, and society.
53 articles
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Ethical Implications of Deepfakes Technology in Marketing
With the advancements in AI technology, deepfakes have taken a central role in business marketing.
Adapting to Decreased Organic Reach
With the tides of search algorithms shifting under the influence of artificial intelligence (AI), the once-prominent shores of organic reach are receding, leaving many businesses stranded in a sea of uncertainty.
The Rising Threat of Gen AI to Publishers: What You Need to Know
Google is the most dominant force in internet searching, and, as one can imagine, this integration has profound implications for publishers, creators, and the broader digital ecosystem.
Another Google Cookie Delay May Impact Web Browsing
Third-party cookies are like invisible digital detectives, quietly tracking your online browsing habits
Protecting Against AI-Generated Misinformation: Strategies for Brands
At its core, generative AI doesn’t have the nuance humans are capable of and is spreading misinformation like never before.
Unlock the Future of Industry-Focused AI
There’s unlimited potential for Chat GPT to bridge operational gaps and foster innovative solutions.
The Shift to Hyper-Personalization: Beyond Basic Segmentation
Hyper-personalization uses the power of AI and machine learning to go beyond segmentation.
Navigating AI in Marketing: Best Practices and Ethical Considerations
While AI has brought immense success into the marketing sphere, it has also come with its fair share of concerns surrounding AI ethics.
Is OpenAI Sora right for your business?
Everything you need to know about the new frontier of AI filmmaking
Everything You Need to Know About Gemini Google AI
Google Gemini is making a promising name for itself in the AI world, here's what to know
Managing Your AI-Job Anxiety
How to manage AI-job anxiety and adapt to the changing business landscape for long-term growth in the digital age
AI, Your New Productivity Buddy
AI can be game-changing for businesses when it comes to their productivity and helping to automate repetitive tasks.