Threads Is Growing Faster Than X and Bluesky
With Threads rapidly approaching X’s audience size and Bluesky’s momentum slowing, marketers and media professionals must rethink their real-time platform strategies to stay ahead.
Threads Is Growing Faster Than X and Bluesky
With Threads rapidly approaching X’s audience size and Bluesky’s momentum slowing, marketers and media professionals must rethink their real-time platform strategies to stay ahead.
Instagram’s New “Edits” Video Editing App: Features, Benefits, and How It Stacks Up Against CapCut
The app is Instagram’s answer to popular editing tools like TikTok’s CapCut, aiming to streamline the content creation process for Reels and other short videos.
TikTok’s Return to the App Store: A Temporary Reprieve or a Path Forward?
While this reinstatement means that publishers, brands, and creators can continue engaging with audiences on TikTok, the platform’s long-term future remains uncertain.
Latest
Navigating Change Management: Tips for Leaders in Transition
Whether you’re stepping into a new leadership role, launching a big initiative or guiding your organization through a major shift, managing change effectively is one of your most important responsibilities. It’s also one of the biggest challenges.
Has China Just Cracked the Code for Affordable AI?
DeepSeek stands out for creating a powerful reasoning AI that mimics human thought processes while using fewer resources than its Western rivals.
How Brands are Going Green in 2025
Sustainable marketing is key for brands to align their practices with eco-friendly values and show consumers how they integrate sustainability into their brand.
Creating Engaging Video Content: Best Practices for Social Media in 2024
As users spent more time scrolling on their phones, platforms began favoring vertically oriented clips in their algorithms, giving creators an extra incentive to optimize for that format.
Meta Scraps Fact-Checking in Major Content Policy Overhaul
Zuckerberg's January 7 announcement shifts platform to user-driven moderation system, raising concerns about misinformation across Facebook, Instagram, and Threads as Trump takes office.
Habit Formation: Techniques to Improve Personal Productivity
Habits—those automatic behaviors that seamlessly weave into the fabric of our daily lives—play a vital role in shaping our routines, health, and overall well-being.
Navigating the New Normal: Collaboration in the Age of Remote Work
By embracing technology, encouraging open communication, and investing in employee well-being, organizations will unlock the complete power of working remotely and build a truly collaborative environment for their teams.
Emotional Intelligence in Leadership: The Ultimate Hack for Team Productivity
Leading a team is not just about giving orders and meeting deadlines. It is about inspiring others, instilling trust, and creating an environment where people can thrive.
AI
Has China Just Cracked the Code for Affordable AI?
DeepSeek stands out for creating a powerful reasoning AI that mimics human thought processes while using fewer resources than its Western rivals.
Perplexity AI Emerges as Election Night's Dark Horse Winner
While major players like OpenAI's ChatGPT and Google's Gemini chose to sit out election coverage, Perplexity took a calculated risk that paid off handsomely.
How AI and Machine Learning is Transforming SEO
Recent advancements in AI and machine learning have accelerated search influence, leading to more sophisticated and nuanced approaches to SEO.
Pinterest's AI-Driven Discovery: What It Means for Marketers
Pinterest’s latest discovery tools are more than just a tech upgrade; they’re changing how users find and connect with content on the platform.
Social Media
Creating Engaging Video Content: Best Practices for Social Media in 2024
As users spent more time scrolling on their phones, platforms began favoring vertically oriented clips in their algorithms, giving creators an extra incentive to optimize for that format.
Meta Scraps Fact-Checking in Major Content Policy Overhaul
Zuckerberg's January 7 announcement shifts platform to user-driven moderation system, raising concerns about misinformation across Facebook, Instagram, and Threads as Trump takes office.
Strategies for Entrepreneurs in the Digital Space
Consider this your comprehensive blueprint for building a compelling yet authentic online presence.
Leveraging User-Generated Content
Getting customers to share their experiences with your brand isn’t always automatic, but with the right strategies, it’s absolutely doable. Here are just a few ways to inspire UGC
Marketing
How Brands are Going Green in 2025
Sustainable marketing is key for brands to align their practices with eco-friendly values and show consumers how they integrate sustainability into their brand.
Personalizing Customer Email Journeys
When you use data to deliver relevant, timely content—like recommending a new jacket to someone who just browsed winter coats—you’re meeting customers exactly where they are.
Leveraging User-Generated Content
Getting customers to share their experiences with your brand isn’t always automatic, but with the right strategies, it’s absolutely doable. Here are just a few ways to inspire UGC
The Power of Storytelling in B2B Content Marketing
How B2B marketing campaigns have effectively used storytelling techniques to engage with, reach, and connect to audiences.
Search
Google Discover is having a moment
Launched in 2018, Google Discover is a search product designed to deliver personalized, curated content to users without needing a search query.
How AI and Machine Learning is Transforming SEO
Recent advancements in AI and machine learning have accelerated search influence, leading to more sophisticated and nuanced approaches to SEO.
Google’s AI Search Results See Some Fine-Tuning
A recent study by BrightEdge has reported the number of AI-generated search engine results has dropped in recent weeks, which is a plus for many. So why is Google saying they don’t agree?
Google Dropping Continuous Scroll for Search Results
When conducting a desktop search, there will be a Next button at the bottom of the search results page.
Journalism
Has China Just Cracked the Code for Affordable AI?
DeepSeek stands out for creating a powerful reasoning AI that mimics human thought processes while using fewer resources than its Western rivals.
Google Discover is having a moment
Launched in 2018, Google Discover is a search product designed to deliver personalized, curated content to users without needing a search query.
The Role of Community Journalism in Building Local Trust
By concentrating on issues affecting local people, community journalism helps to foster togetherness and builds trust with the locals.
The Role of Data Journalism in Covering Climate Change
Reporters use data journalism to make climate change tangible and relatable for the layman by providing analyses, visualizations, and narratives of the problems.
Productivity
Navigating Change Management: Tips for Leaders in Transition
Whether you’re stepping into a new leadership role, launching a big initiative or guiding your organization through a major shift, managing change effectively is one of your most important responsibilities. It’s also one of the biggest challenges.
Habit Formation: Techniques to Improve Personal Productivity
Habits—those automatic behaviors that seamlessly weave into the fabric of our daily lives—play a vital role in shaping our routines, health, and overall well-being.
Navigating the New Normal: Collaboration in the Age of Remote Work
By embracing technology, encouraging open communication, and investing in employee well-being, organizations will unlock the complete power of working remotely and build a truly collaborative environment for their teams.
Emotional Intelligence in Leadership: The Ultimate Hack for Team Productivity
Leading a team is not just about giving orders and meeting deadlines. It is about inspiring others, instilling trust, and creating an environment where people can thrive.