Social Media Engagement is Moving to DMs
For brands, this change isn’t just a passing trend; it's a fundamental shift in how people engage online.
Dive into the world of data analytics. Learn about tools, techniques, and best practices for leveraging data to drive business decisions.
Read on to learn about the best practices for integrating and analyzing data from various marketing platforms for better data management.
Google is bringing AI-powered insights to Google Analytics. It’s bound to change the way you see and use your web data.
The goal behind Google making these changes is likely to help improve ad relevance through aligning someone’s search more closely with what advertisers aim to achieve.
Creating compelling visual narratives is more than taking data and making a table, it’s a series of principles that make it effective for the intended audience.
Data-informed decision-making takes the data from the individual performance indicators and helps decision-makers determine next steps.
The more you know about your company's direction, the more confident you'll feel about steering the ship in the right direction.
Organizations should collect data lawfully, safeguard it from breaches, and preserve the privacy of users.
Consistently monitoring performance helps prevent negative impacts and leverage new opportunities presented by algorithm updates.
Being transparent with your data collection is now an important part of running a successful online business.
Data analytics is what guides decisions, shapes strategies, and propels companies toward success.
Without a clear plan on using analytics to their advantage, a social media plan isn’t a plan at all
Looking at Elite Dynamics, a company that transformed with the use of InsightFlow Analytics